With the constant change in global markets and platforms, time and again hotels tend to underperform .This is due to lack of proper sales resources, processes, market coverage or distribution systems & sometimes even spending much more than necessary with inferior results.
To identify what needs to be done to help improve and enhance the S&M process for higher revenue generation it becomes important to first identify where the problems may lie.
Like a doctor performs a diagnosis before determining what is wrong with a patient and then prescribing medicine and corrective action, we at LiveBean firmly believe that prior to making any Sales and Marketing recommendations a proper Sales and Marketing audit is mandatory.
The LiveBean S&M team upon being commissioned for a project will first do basic research on your property during which it will then spend 3 to 4 working days on property/hotel with your S&M Leadership team and GM.
Post this audit we will, along with your management team present the areas of opportunity for growth in revenue for the hotel.
This collaborative process not only bolsters the confidence for your management team, but also allows the LiveBean team to look deeper into the hotels S&M processes and challenges. This allows us to present better cost effective and efficient solutions for our clients while simultaneously building their team’s confidence towards success.